The first popular situation comedy on the radio was also the first
popular situation comedy on television. The program was originally
titled "The Rise of the Goldbergs", and later shortened to just
"The Goldbergs". The program was a sort of "Mother Knows Best"
with the mother being the smart, wise, and big-hearted Molly
Goldberg. It was written by and starred Gertrude Berg--born Tilly
Edelstein--and became a sort of comedy/drama soap opera, at first
15 minutes a day and later expanded to a half hour. The stories
were about the family of Molly Goldberg, a woman who was very much
like Gertrude Berg herself. It had a real feel for everyday life
and was spiced with aside comments on the action from Berg to the
listener who was treated much like a member of the family.
The radio program premiered November 20, 1929, on the CBS Blue
Network. It ran on the radio, including a network change, until
1950. But starting in 1949 the show also ran on television until
1956. While the program was about a Jewish immigrant family it had
an appeal across all ethnic backgrounds. Its story of characters
trying to get along on what little they had during the Great
Depression. Its portrayal of an immigrant family resonated with
the public. One interviewee says that she was Greek, but she saw
much of her own family in the fictional Goldbergs. The Goldberg
family could get along in hard times and come out OK, even with
very little to live on. This is a message that is as relevant
today as it was in Depression days.